The Roses Theatre
Briefed to raise a ground-breaking sum for a capital redevelopment appeal at The Roses Theatre in Tewkesbury, I am exceptionally proud to have been a key player that delivered this project. Executing a revolutionary fundraising campaign which was rooted in intricate market insight, this project was unique in its approach and saw one of the county’s most memorable redevelopments and rebrands in recent history.
As Director of Marketing and Development, I made waves in the industry with my unique approach to breaking the silos between the marketing and development teams. Using detailed audience insight to steer vital fundraising strategies and motivate fundraising techniques to rocket boost ticket sales, I catapulted commercial and fundraised income to new levels.